February 28, 2013
Salman Khan is known to endorse only those products that he has used and is happy with, so we were skeptical this morning when a tabloid claimed that he has agreed to endorse a fairness cream!
Salman will be the face of [a fairness cream from] a leading brand in the market which will rival the one endorsed by his bete noire SRK,” claims Mid Day.
The tabloid quotes a ‘source’ as saying, “The deal was inked a few days ago just before Salman left for the shoot of his brother Sohail Khan’s film. Salman has been paid a whopper (read: a couple of crores) as he was deemed as the right choice for the company that is entering for the first time in this category.”
For an actor who routinely turns down endorsements worth crores simply because he doesn’t believe in the products, to endorse a fairness cream would be odd, we thought. Besides, Mid Day has a penchant for fabricating stories on slow news days! So we decided to check with Salman’s rep.
“The story is totally untrue,” said the rep. “He’s not endorsing any fairness cream.”
Note the indigenous way the tabloid source dragged Shah Rukh Khan and John Abraham’s names into the fabrication.
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